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The Digital Marketing Surgery on stand F11, staffed by leading independent consultants, is offering free advice on different aspects of running a successful recruitment agency to all visitors to the show.
Joining the panel is Lisa Jones, of Barclay Jones. Lisa helps recruitment leaders, IT leaders and recruitment marketers to set ROI-led goals and use recruitment technology and digital marketing strategically. A keen technology strategist and recruitment advocate, and founder of Barclay Jones, Lisa brings a wealth of experience in recruitment technology and digital marketing to the panel.
Also on the panel will be Andrew Milne, respected expert in SEO for recruitment businesses. Andrew said: "I've been fortunate enough to practice Search Engine Optimisation for over 15 years. Since the heady days of the Millennium when dialing into the internet on 56k modems and using Alta Vista search was the done thing, a lot has changed especially since 2011 with Google real time Panda, Penguin, Hummingbird and more recently Rankbrain algorithms. I'm very much looking forward to being part of the panel at the show."
Pay per click (PPC) expert Dave Thomas, founder of Click Vision Media, brings 12 years of experience in the paid search industry to the panel. Dave's ethos is to offer services tailored for each client and offers expertise based on years of successful campaigns in PPC, Adwords and social media advertising.
Jo Lee of Marmalade Marketing joins the team of consultants to give branding and marketing advice. With a passion for the latest technology and a champion of analytics, Jo’s recruitment industry expertise will revolutionise the way a recruitment brand is perceived in the market. Jo will advise how strong brand, marketing and content strategies combine to give powerful results.
Consultant in video marketing, Andy Bryce of Sixty Seconds Video Marketing will bring expert advice on the value of video content to the panel, helping organisations talk to their key audiences through powerful, concise promotional videos. Video marketing is one of the key tools available to digital marketers today. It is proven to increase engagement, aid search engine visibility and cut bounce rates.
Volcanic has created the digital marketing surgery in conjunction with the RAE, to share ideas and best practice across the recruitment sector, to the benefit of the whole industry.
For free advice on all aspects of digital marketing in recruitment, come and visit us at the drop-in Digital Marketing Surgery on stand F11, directly at the entrance to the VIP lounge.
For a chat about Volcanic's market-leading, GDPR-compliant websites, come and see us at stand A15 or contact us.
Download your free guide to GDPR for recruitment agencies.